NLB’s Casually Drawn Synopsis

Client: National Library Board

Deliverables: Social media graphics and videos

Services: Graphic design, Animation

Bringing a book synopsis to life

We created a series of hand drawn graphics and animations for the National Library Board’s ‘Casually Drawn Synopsis’ series on Instagram using a variety of illustration styles. To get viewers interested in reading these books, we dived deep into the stories and what each author had to say before deciding on the appropriate style that would best bring to life these synopses.

Animated watercolour-style illustrations for Beyond The Bright Sea, a children’s adventure book

Simple animated sketch-style illustrations for My Father’s Dragon, a children’s fantasy novel

Dual-tone illustrations to visually portray the narrative of The Messenger, a young adult fiction novel

The Messenger Social Screens