Book Bugs X: Explorers of Stories Past

Client: National Library Board (NLB)
Deliverables: Character cards, Posters, Booklets, Comics, Illustrated Map, Artbook
Services: Creative conceptualisation, Character design, Comics illustration, Collateral design, Publication design
It’s a bugs world and we’re just living in it
Aiming to ignite the joy of reading in children through gamification, the National Library Board (NLB) commissioned us to design a logo and all accompanying creative assets for their reading programme Book Bugs X: Explorers of Stories Past. The bug characters were based on heritage stories and folklore, and we created a world for them based on an Asian Steampunk theme, to put our own Southeast Asian spin on an archetype typically associated with western countries.
Magical Forests, Mysterious Seas, Mystical Mountains & Marvellous Homes Book Bugs Character Cards

Logo design and other accompanying assets, including an art book (An Explorer’s Guide to Book Bugs: Explorers of Stories Past), the BugOPedia guidebook, promotional posters and comics








