Book Bugs X: Explorers of Stories Past
Client: National Library Board (NLB)
Deliverables: Character cards, Posters, Booklets, Comics, Illustrated Map, Artbook
Services: Creative conceptualisation, Character design, Comics illustration, Collateral design, Publication design
It’s a bugs world and we’re just living in it
Aiming to ignite the joy of reading in children through gamification, the National Library Board (NLB) commissioned us to design a logo and all accompanying creative assets for their reading programme Book Bugs X: Explorers of Stories Past. The bug characters were based on heritage stories and folklore, and we created a world for them based on an Asian Steampunk theme, to put our own Southeast Asian spin on an archetype typically associated with western countries.
Logo design and other accompanying assets, including an art book (An Explorer’s Guide to Book Bugs: Explorers of Stories Past), the BugOPedia guidebook, promotional posters and comics